Julio HernandezFeb 163 min readGo to marketThe Real LATAM Growth Engine: Why Traditional Trade Is Still the Most Misunderstood Margin Platform in CPG.
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Julio HernandezSep 15, 20254 min readMarginUnilever Is Spinning Off Magnum, Cornetto, and Ben & Jerry's. Here's What CPG Brands Should Read Into It.
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Julio HernandezAug 15, 20255 min readGrowthThe Hidden Keys to Expanding Your CPG Brand into LATAM & U.S. Markets
Julio HernandezJul 25, 20254 min readGrowthWhy CPG Big Brands Aren’t Innovating, They’re Acquiring It
Julio HernandezJul 18, 20253 min readMarginLet’s Talk: How to Actually Create Buzz for Your CPG Brand (Without Burning Your Wallet)
Julio HernandezJul 3, 20251 min readMarginStop the Money Leaks: Why Most Startups Overspend (and How to Fix It)
Julio HernandezJun 26, 20252 min readGrowthWhy Every CPG Startup Needs a Consulting Peer (and Not Just an Employee)
