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Julio HernandezSep 9, 20255 min readGo to marketHeinz and the Power of Packaging: How Brand Assets Become Strategic Weapons.
Julio HernandezAug 31, 20255 min readGrowthFrom Clean Chocolate to Protein Milk: Why Feastables' RTD Move Is a Go-to-Market Masterclass.
Julio HernandezAug 21, 20255 min readGrowthFrom Taylor Swift to CPG: Why Story Beats Strategy Every Time.
Julio HernandezJul 25, 20254 min readGrowthWhy CPG Big Brands Aren’t Innovating, They’re Acquiring It
Julio HernandezJul 18, 20253 min readMarginLet’s Talk: How to Actually Create Buzz for Your CPG Brand (Without Burning Your Wallet)
Julio HernandezJun 26, 20252 min readMarginHow AI Business Automation Is Transforming Work (and Most Teams Don’t Realize It) CPG consulting
Julio HernandezJun 26, 20252 min readGrowthWhy Every CPG Startup Needs a Consulting Peer (and Not Just an Employee)